El Greco Handmade Albums
A catalogue website for El Greco, presenting dozens of handmade digital albums to professional photographers and their clients.
The challenge
El Greco has been making handmade digital photo albums since 1996, selling wholesale to professional photographers. The range is large: seven collections with dozens of models, different cover materials, techniques such as pyrography and debossing, and presentation products like boxes and USB cases.
They needed a site that works as a showroom: a photographer should find the right album quickly, and be able to show it to their own client — a couple or a family — with images that do justice to the craftsmanship.
The solution
We organised the catalogue the way the customer thinks: collection first, then model, then materials and options.
- Collections and models with large, high-quality product photography
- Dedicated sections for materials (leatherettes, fabrics) and services (pyrography, debossing, graphics)
- Presentation products that complement the album
- A hero slider showcasing new and signature models
- Contact and newsletter forms for partners
The El Greco team manages the content themselves and adds new models and collections without needing us.
The result
A digital catalogue that replaces printed samples and brings El Greco’s entire range to the photographer’s screen — and their client’s.
Selected work.
All work
El Greco Handmade Albums
A custom web app where photographers order online and El Greco manages its catalogue, customers and orders in one place.